Petro-Canada
Seismic exploration is hard enough when you don't have to worry about making a species extinct.
Petro-Canada came to us needing a brochure to give to their seismic crews to help them identify any endangered species they might encounter. We suggested that a better way would be to produce a poster/chart, which would be much quicker and easier to refer to.
The finished product was so successful that the poster was reprinted at a larger size to donate to local schools in the region.